"It is a great honour to be invited to be an ambassador and I look forward to working with the ITF to increase the awareness of this part of tennis."
- Sven Groeneveld
Groeneveld has been a professional tennis coach to both players and coaches since 1991.
The Dutchman has worked with some of the world’s leading players, including Roger Federer, Nicolas Kiefer, Greg Rusedski, Monica Seles and Arantxa Sanchez-Vicario.
At the same time as his individual coaching, Groeneveld also headed up the coaching team for the Adidas player development programme, working with Ana Ivanovic and Fernando Verdasco among others.
From 2009 he also worked with Esther Vergeer, the 13-time ITF Wheelchair Tennis World Champion, who announced her retirement in February this year. Vergeer was the first wheelchair tennis player he had coached.
Alongside his tennis coaching, Groeneveld has also gained a Bachelor’s Degree in Business Management from Webster University, Leiden.