In September 2015, Adecco, the world leader in Human Resources Solutions, signed a three-year extension as an international sponsor and Official HR partner of the ITF’s two team competitions, Davis Cup by BNP Paribas and Fed Cup by BNP Paribas.
The agreement started with the 2015 Davis Cup World Group semifinals and play-offs and continues through 2019.
Adecco, who previously sponsored Davis Cup from 2002-2007, is the Official HR Partner of Davis Cup and Fed Cup and, in addition to on-site banners and hospitality, sponsors the on-court speed serve package for both competitions.
Alain Dehaze, CEO of Adecco Group, said: “Adecco’s long-standing association with the world of sport is embedded in our core values of team spirit, responsibility, passion, entrepreneurship and customer focus. As the world’s leading provider of HR solutions, we are able to bring and share with this partnership, our strong expertise in recruitment and HR management.”
ITF President Francesco Ricci Bitti said: “Over the years we have come to appreciate and respect the commitment of Adecco to our competitions, and our relationship with them has evolved from sponsorship to friendship. Everyone at the ITF looks forward to working with Adecco on both their sponsorship and their excellent Way to Work campaign which has already been implemented successfully in our office in Roehampton.”
Find more information about Adecco at: Adecco.com